March 31 marks International Transgender Day of Visibility, a time to recognize both the challenges and achievements of the trans community. Each year, we see growing interest in trans content on our platform, with notable trends across different countries and age groups.
To celebrate the impact of trans creators in adult entertainment, our team analyzed the latest data on most viewed performers, popular searches, viewing patterns, and more.
First, we looked at who the most viewed trans performers were. Emma Rose held the #1 spot for the second year in a row. The second most viewed performer was Eva Maxim, who made a huge jump up to #2 following her place of 25th last year. Closely following Eva was Ariel Demure. The fourth most viewed trans performer was Daisy Taylor, followed by Vicats and SissyMilana.
Next, we looked at the most searched transgender terms. Leading the way by a wide margin was “trans” followed by “transgender fucks girl,” then “transgender,” and “transgender fucks guy.”
Other most searched terms included “ftm,” “transgender big dick,” and “transgender threesome.”
So which US states looked at trans porn comparatively more than others? Alaska was +28% more likely to view trans porn than other states, followed by Louisiana at +25% and Rhode Island at +21%.
The states that most closely match the national average were New Mexico, at +2%, and Connecticut, West Virginia and Delaware all at +3%.
Next, we looked at worldwide countries comparative viewing of trans porn. Italy once again led the way for the second year in a row, with +90%, followed by Uruguay at +77% and the United Kingdom at +72%.
On the other side of the spectrum, Chile was only +8% more likely to watch trans porn, followed by Finland and Cyprus at +11%.
Looking at the popularity of trans porn compared to other age groups, we found the 18-24 age group was –22% as likely to watch trans porn as other demographics. The next age group, 25-34, was –1% as likely to watch it. After that, the older people get, the more likely they are to watch trans porn. It rises from +4% in the 35-44 age group to +21% for the 65+ age group.
Overall, men were +8% more likely to watch trans porn compared to female visitors.
So how did search terms differ for the genders based on how they’re defined in Google Analytics traffic data? Women were +687% more likely to search “black trans men” than male visitors, followed by “ftm gay” at +560%, and “trans male” at +407%.
On the other hand, male visitors searched “curvy trans” +573% more than female visitors, “transgender gangbang” +562% more, and “trans solo masturbation” at +518% more.
Italian Insights
Finally, since Italians are the most likely to watch trans content, we wanted to dig a little deeper into the data and find out what interested them. Italy’s most viewed trans performer was Emma Rose, followed by Eva Maxim and then Ariel Demure.
So, which cities in Italy were more likely to watch trans porn compared to the national average? Lucca was +45% more likely to watch it, followed by Pisa at +30%, and then Genoa at +21%.
We hope you enjoyed this edition of Transgender Day of Visibility Insights!